Changes in consumer behaviours and loyalties means consumer goods brands need to be continuously adapting, innovating, delivering at pace and meeting rising expectations. A growth in choice and reduction in loyalty, driven by reduced available spend means consumer brands must look to deliver value to the end user in more diverse ways. Delivering profitable growth has never been so challenging.
The challenges in the sector are relentless, from supply chain issues and labour shortages through to improving environmental impacts and addressing the need for sustainable development. Consumer goods manufacturers need to be agile and responsive, finding new routes to market and continuously addressing operational inefficiencies.
Having worked with FMCG brands including Diageo, Danone, Nomad Foods and Weetabix we have a rounded understanding of the sector landscape and can design, set up and deliver solutions to ensure you achieve your transformation objectives.