Why do CRM implementations fail? It wouldn’t be ground-breaking to say that a well implemented CRM system can lead to improved business performance and growth. With over two decades of research we now know this to be concrete and true. But with so many...

Designing an effective customer experience strategy  What is customer experience? Too often charities consider customer service to be the most powerful, if not the only, tool to deliver a positive customer encounter. However, whilst it is important, there are a whole host of other...

An incredible, personal and honest account of a real life change journey from one of our Managers here at Nine Feet Tall. Gayle Lui reflects on the changes she has made over the last couple of years looking at it through the lense of...

What is technical debt? Digital transformation can take on many shapes and sizes. Imagine you’re looking to streamline your digital processes and your IT team have identified some cost savings which could be achieved by changing existing code… You may find that this results...