With a background in complex digital and operating model transformation, Jasmine specialises in large-scale ERP implementations and IT Target Operating Model programmes, shaping change strategies that bridge technical delivery with the human side to unlock measurable, sustainable outcomes. Working closely with key teams, Jasmine’s approach aligns strategic intent with lived experience on the ground, cutting through complexity, surfacing resistance early, and embedding change capability that endures. With experience across retail, pharma and real estate sectors, Jasmine consistently drives engagement, clarity and measurable impact.

Alongside client work, Jasmine is a core member of Nine Feet Tall’s internal wellbeing initiative, HAY, focussing her work on connection, conversation and action that supports shaping cultural norms, reducing stigma and enabling psychological safety in the team. Her belief is clear, organisations thrive when people do.

With a background in hospitality technology sales and five years as a freelance artist, Jasmine brings commercial credibility, entrepreneurial drive and creative insight to every engagement. Combining behavioural science, neuroscience-informed change and strong project management expertise, Jasmine delivers transformation that goes beyond implementation and delivers sustained change.