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Sustainability
According to a group of 70 business researchers including Chief Economists of Shell and BA and the Senior Corporate Responsibility Advisor at Vodafone, CSR is a vital tool for competitive success, not just a cost of doing business. The group maintains that CSR is more than eco-efficiency cost savings, ethical price premiums or green issues – it is also the combined value of reputation, environmental management, key external relationships, capacity to innovate and strategic as
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